Pricing Excellence – Past The Tipping Point

Over the past three years, I have attended more functional and industry events than I have over the prior fifteen combined.

I’ve attended these events for two main reasons:

1. They are great networking opportunities, especially for a partner of a boutique price and value consultancy.
2. Most importantly, these events allow me the opportunity to hear about the challenges organizations are facing and how they overcome them.  In some cases, I am able to share the successes I have had with my clients as well.

Throughout many of these events, one trend is clearly emerging as a key business priority – pricing excellence, namely a focus on the top line to drive bottom line profitability.  At events these days, this is often the subject of keynote addresses, roundtable discussions, expert presentations, etc.  We’ve jumped on this event bandwagon as well (being that price and value is core to our firm) by sharing success stories of our own and it has certainly attracted attention.

This attention has brought on excitement as:

1. A larger number of businesses are openly acknowledging the improvements in profitability from their pricing efforts.
2. Many business leaders now realize that Pricing Excellence is not just a big company thing, or a business to business thing, but that it works for all sizes of companies, in all industries.

I highly recommend attending events within your industry, not only to gain insight into new ways to improve your businesses profitability, but to also meet folks who have experience in successfully helping companies implement such new ideas.

Feel free to reach out to talk about what is going on in your business and how pricing excellence and Transcend Consulting can help your organization.